Desain produk & jasa: QFD, DfE, DfM, Service Blueprint, SERVQUAL. Workshop DT Empathy Round 02. Kasus: Apple, Indomie, Starbucks, Gojek.
reliability
Strategi operasi & teknologi: Hill’s Framework, competitive priorities, CRM, sustainability. Workshop DT Empathy Round 01. Kasus: Indomie, Gojek, Tokopedia.
Kuasai seni memilih sampel yang representatif! Materi Sesi 09 membahas probability sampling (simple random, stratified, cluster) vs non-probability sampling (convenience, purposive, snowball), rumus Slovin dan Cochran, serta teknik data collection: survei, observasi, dan eksperimen. Dilengkapi contoh praktis dan inline citation dari Sekaran & Bougie, Hair et al.
Riset Bisnis Sesi 09 Read More »